— JONI HARGRAVE • GOLDIE

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It's hard to be confident when starting a new brand. Personally, I get embarrassed or tongue tied when trying to explain it for the first time. This workbook helped me hone in my purpose and keywords that reminded me why I'm even doing this in the first place! It's easy to get lost in the "product" and forget who I’m doing this for and why. I can now say my elevator pitch with confidence!

— JONI HARGRAVE • GOLDIE